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 Have you been considering running a contest for your business on social media? Promoting a contest or giveaway on Facebook is a great way to increase engagement and exposure for your brand. When it comes to executing a successful campaign, there are a few important things to consider.   What is the goal of this… Read more »

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Do you have visitors coming to your site but not following through to buy a product or opt-in on your lead generation form? Complete this circuit by showing your ads AGAIN to this already warm traffic audience. Showing your ads to people who already KNOW you and have already visited your website will increase conversion rates… Read more »

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When creating Facebook advertisements, the targeting you use can make or break your campaign’s success. In order to achieve the best results from your ads, it is important to know your target market and find the demographics on Facebook that best match your target markets demographics. The following are a variety of ways in which… Read more »

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Posting daily content to your business’ social media channels is a major key to having a successful social media marketing presence. The problem today is that most businesses have either no idea what to post, or they post 3 times per day and every post has a call-to-action to buy something from them…no thanks, yawn… Read more »

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Over the past few years, Facebook has seen a huge decline in organic reach. On average, a typical Facebook post only reaches about 1-3% of the page’s fans. Why is this happening? There is way more content being produced on Facebook than there is time to absorb it. The competition in our News Feeds is… Read more »

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There are dozens of questions that can be asked about how to create a successful Facebook campaign. One of the overwhelming challenges of creating a campaign is maintaining quality posts that continuously engage your audience. However, with the use of Facebook Insights we can track the rate at which people are engaging with certain posts…. Read more »

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With Facebook and Twitter being visited by billions of users each day, social media plays an increasingly important role in customer service and public relations for businesses around the world. Social media platforms provide a public view of companies with the potential for instant feedback between brands and their customers. Advertising on social media and pushing… Read more »

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While social media management isn’t replacing SEO, the two are becoming intertwined faster than organizations can react. Content, social media, and SEO specialists all have to work closely together to deliver strategic goals. A social media agency can help you redesign a digital marketing strategy that incorporates these tightly interwoven disciplines.   Leveraging Marketing Channels… Read more »

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You work hard to keep your blog fresh and updated. You try to engage readers by posting about a wide range of topics. You include information that resonates with people. And still, you are frustrated by the low number of followers your blog has attracted! If you are looking for ideas for how to generate… Read more »

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Everyone knows for Facebook ad campaigns, having a high budget equals more results (leads, sales, awareness), but for most advertisers it also means more expensive result. If you are an advertiser on Facebook, you have most likely been in this situation. You build an ad and have it running at $20.00 per day. The ad… Read more »

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